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Matisse Hamel-Nelis has details on Durham College’s IDEA-centric new program, integrating Inclusion, Diversity, Equity, and Accessibility into the foundation of modern PR education.

AI is no longer a buzzword; it’s reshaping how we communicate and connect. For those of us in PR and communications, it’s a game-changer, offering tools that make our work faster, smarter and more accessible. But like any tool, it comes with its own set of challenges, especially when it comes to inclusivity.

So, how can we, as communicators, make the most of what AI brings to the table while addressing the potential pitfalls?

We live in a time when communication is more diverse and dynamic than ever. From social media posts to email newsletters and video campaigns to podcasts, the ways we connect with audiences are constantly evolving. But as we craft compelling messages and adopt new formats, one question lingers: How accessible are our communications… really?

Accessibility is no longer a ‘nice-to-have’. It’s officially a legal obligation. The Accessibility for Ontarians with Disabilities Act (AODA) is reshaping how organizations communicate, ensuring that everyone, regardless of ability, has equal access to information. For PR professionals, this is a critical moment: The compliance deadline has passed, and failure to meet accessibility standards could mean penalties – not just financial, but reputational.

On today’s show, we explore how to make popular resolutions (like fitness, travel, and learning) accessible to all, with Matisse Hamel-Nelis. Describer and traveller JJ Hunt takes us on a virtual tour of some of his favourite beaches. And what does it mean to eat more plant-based, and are we doing it right? Nutritionist Julia Karantjas answers our questions on the topic.

Anthony Frisina chats with Matisse Hamel-Nelis about the Barrier-Free deadline, the International Day of Persons with Disabilities, and much more.

We gather around the holiday table, and make celebrations inclusive and meaningful for all, with tips and tools from Matisse Hamel-Nelis.

In this episode of the Less Chatter, More Matter podcast, we picked the brain of award-winning communications and digital accessibility expert, Matisse Hamel-Nelis, on all things accessibility and inclusivity.

In recognition of International Day of People with a Disability, December 3rd, we wanted to get the run down on all things accessibility, and what we could do or implement as best practice for communicators in order to make a difference.

Our discussion covered some practical tips for making social media, documents, and videos more accessible, alongside the role of AI in accessibility, and the importance of inclusive language. Matisse also emphasised the need for continuous learning and engagement with the accessibility community to improve communication practices.

So, listen in now to get some quick and easy tips on making your content more accessible to over 1.6 million people across the globe.

Giving Tuesday is a time for generosity, connection and impact. It’s a moment when communications professionals have the power to tell stories that inspire action. But while drafting narratives to drive donations and engagement, PR pros need to ask themselves: are we doing more harm than good with the language used?

Should you disclose disability on your LinkedIn profile? Matisse Hamel-Nelis shares her opinion.