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The International Association of Business Communicators hosted the Ovation Awards in Toronto last week. Matisse Hamel-Nelis recaps the event.

As a PR professional today, digital accessibility is not just a technical requirement; it’s a strategic asset that can significantly enhance your toolkit. By ensuring your digital content is accessible, you not only comply with various legal standards but also open your brand to a broader audience, enriching user engagement and ultimately positively impacting your bottom line.

In this NOW with Dave Brown Highlight: The #a11yTO Camp took place over the weekend in Toronto. Matisse Hamel-Nelis attended and shared some of her takeaways from the event.

When it comes to public relations (PR) and communications, we’ve seen digital accessibility come to the forefront of our work — not just as a legal obligation, but as a strategic imperative. Ensuring that messages are universally accessible is paramount for organizations aiming to foster inclusivity and reach broader audiences.

The a11yTO Camp took place over the weekend in Toronto. Matisse Hamel-Nelis was there and shares some of her takeaways from the event.

Today’s world is a constantly shifting kaleidoscope of cultures, languages, backgrounds, and abilities. Recognizing and adapting to this diverse environment is vital in the business landscape. This is particularly true for professional communicators, who are the architects of their organizations’ public face and voice. Indeed, an integrated approach towards inclusion, diversity, equity, and accessibility (IDEA) is no longer a luxury but a prerequisite for successful communication.

You are missing an entire audience every time you ignore this one key practice. According to the World Health Organization, you are missing approximately 16% of the global population, or 1.3 billion people. What is this key practice exactly? Accessibility.

Here, we have a coffee chat we recorded with Matisse Hamel-Nelis. You will learn a lot about non-profit organizations, in-house corporate roles and diversity, equity and inclusion communications.

July 16, 2022 is World PR Day and public relations and communications professional around the globe are recognizing and celebrating the industry they work in.  PR In Canada took some time to catch up with practitioners representing  the agency and client side to talk about the changing business of public relations as part of our latest series – What Public Relations Means To Me.

Durham College (DC) professor Matisse Hamel-Nelis has been recognized for her tireless commitment to accessibility in communications. PR News has named her one of their People of the Year in the Diversity, Equity and Inclusion (DEI) Champion category. A professor in the PR and Strategic Communications program, she emphasizes the importance of making communication materials accessible to all.